Oscar links WiFi access to a WhatsApp communication journey with your guests. The contact collected can be used for the communications set up by the property, respecting the preferences the person has expressed.
The first contact: logging in to the guest network
Oscar Smart WiFi lets you offer several ways to log in, including WhatsApp. The login is a real point of contact with someone who is at the property, but it should not be mistaken for blanket permission to send promotions.
It is important to explain to guests the service they are using and the communications they can choose to receive. A good relationship starts with a journey that is easy to understand.
Welcome and useful information
A welcome message can help guests find the essentials: opening times, staff contacts and links to services. It should be short and suited to the moment of arrival.
The Digital Concierge gives guests a place to explore your services from their phone, so you do not have to put everything in the message.
During the stay
With Revenue Automation you can set up communications tied to moments of the stay and to groups of recipients. A note about the restaurant or a spa offer makes sense when it is relevant and the staff are ready to handle the requests.
- Choose recipients and content before scheduling the message.
- Set a frequency and sending times that fit the guest experience.
- Link the message to up-to-date information and a clear action.
Not every message is read and not every message gets a reply. Statistics from past campaigns are no guarantee of results for your property.
Listening and support
WhatsApp can also be used to ask for a first impression. For automated support, AIx Smart Agent is the module dedicated to answers based on the property’s content.
Sending communications, collecting feedback and AI support should be designed together, but they have different goals. For each one you need to decide who steps in when the conversation needs a person.
Request a demo of the WhatsApp journey: together we will find the modules and setup that best suit the way you work.
